Treat People Like Humans and Not Resources
Podcast Episode #2

Episode Outline and Highlights:
Treat People Like Humans and Not Resources
Over the last decades, personnel departments have been replaced by Human Resources departments, and todays’ guest would like to see HR continue to evolve into a new, strategic function called People & Culture.
In this Episode, Ashley Larochelle shares her experience in creating an intentional culture within a growing business. She knew that as her company was moving from a distribution focus to a manufacturing focus, that the people were the key to making the strategic change a success.
Her business mindset helps her create new and innovate ways to ensure retention rates are high. Ashley created an incentive plan that worked for all employees, added benefits that were low cost to the company but high value to the employees, and focuses a lot of her time and effort in recruiting the best candidates who can add value to Thermacell.
Listen as I chat with a forward-thinking HR professional who sets the bar high for all other HR Executives.
00:00 - Introduction
02:24 - Thermacell history
03:40 - Why did you join Thermacell?
05:12 – Ashely does not lead Thermacell as a traditional HR function
08:36 - Ashley’s journey and accomplishments in Thermacell
09:31 - Getting the right people on the bus
10:30 - From Distribution center to Manufacturing
11:31 - New incentive program for all employees
12:49 - Key to why people thrive – attracting and retaining the right talent
14:33 - The Human not the Resource
16:05 – Be an employer that focuses on caring
18:05 - Employees using time for Physical and Mental Health
19:01 - The unique benefits Thermacell offers
22:59 - The game changer
24:33 - How did you get into HR?
25:28 - Treating people as humans and not resources
32:35- End
Connect with Ashley Larochelle
Ashley on LinkedIn: https://www.linkedin.com/in/ashley-larochelle-5b655a53/
Thermacell’s website: https://www.thermacell.com/
Connect with Christina Stroud
Set up a 30-minute introductory call: https://calendly.com/christina_group928/30-minute-discovery-call
Christina on LinkedIn: https://www.linkedin.com/in/christina-stroud-sphr/
Group928 website:
https://www.group928.com/